Freed Stories: Turning Five and Six Figure Businesses into Seven and Eight Figure Legacies This podcast shines a light on everyday entrepreneurs and business owners who are scaling their ventures to new heights. Each episode features a member of our community sharing their Freed Story - a journey of challenges, breakthroughs, and invaluable insights. Whether you’re just starting out or looking to take your business to the next level, these real stories of grit, determination, and creativity will educate and inspire you. Join us as we explore the diverse paths founders, entrepreneurs, and small business owners take to achieve their unique personal and professional freedom. Freed Stories is your companion on the entrepreneurial journey, proving that while the road may be challenging, you don’t have to travel it alone. Tune in for practical wisdom, innovative strategies, and the motivation to turn your business dreams into reality
Episodes
Saturday Feb 08, 2025
Saturday Feb 08, 2025
Episode 45: In this episode of Freed Stories, we connect with Lauren Dalrymple and Kate Keyser, November 2024 Freed Fellows and co-founders of Ivy Lane Home Staging. Operating along Colorado's Front Range, they combine Lauren's psychology background with Kate's marketing expertise to create emotionally resonant staged spaces that drive sales. Their unique approach moves beyond traditional staging to deliver customized solutions for each property.
3 Key Takeaways:
- Market-Specific Approach: Each home requires individual attention - staging needs in Fort Collins differ significantly from Denver, requiring adaptability and market understanding.
- Strategic Inventory Management: Success in staging relies on strategic sourcing, mixing high-end and affordable pieces to create luxury looks while managing costs effectively.
- Relationship-First Business Model: Building genuine connections with realtors and understanding their challenges led to sustainable growth without paid advertising.
Connect with Ivy Lane Home Staging:
Website - https://www.ivylanehomestaging.com/
Instagram: @IvyLaneHome - https://www.instagram.com/ivylanehome/
Continue Your Journey: Don't forget to subscribe to Freed Stories on your favorite podcast platform. Stay tuned for more episodes filled with actionable insights and stories of entrepreneurship that inspire and guide. Visit our website for additional resources and support at
Freed Growth - https://freedgrowth.com/grow
Apply for our Freed Fellowship Monthly Grant - https://freedfellowship.com/
Follow Freed Growth on Instagram - https://www.instagram.com/freedgrowth
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